Consider this my official challenge of the Parrot as the spirit animal for account people. The Border Collie is more appropriate for the following reasons:
1. One of the Border Collie’s core skills is keeping a group in check, moving towards a specific location.
2. They are trained to act on [client's] command.
3. The Border Collie is generally cute and cuddly but they are known to bare their teeth when required.
[...] The art director/copywriter combo of Julia Morra and Trevor Gourley, respectively, offer up their pseudo-scientific breakdown of the ad agency. The pair is currently working at Toronto shop Grip Limited, which has a homepage that’s surprisingly 10x busier than this infographic. Tipsters say that with this visual narrative, Grip “holds the mirror up to itself.” We’ll take their word for it, but is this presentation too far off? See the rest here. [...]
[...] meat goes into one of those sandwiches? Let’s hope it’s not that of your agency spirit animal. This infographic from Grip Limited’s The Big Orange Slide blog examines the diverse “anatomy of an agency” by [...]
Great stuff guys! Funny in that special “painfully close to home” way. And @Copywriter101, maybe you scorn The Onion, but substitute McSweeney’s, The Daily Show, The New Yorker, Tina Fey, or whatever you find funny, and it still works. Point being, any CW who says they’ve never dreamed of having their name appear on something that will appear in public is either lying, or a little too content being in this business.
B. @Sylvie are you kidding? Account people should be Collies? I think their spirit life form should be a tree stump. The rest of us have to choose weather to jump over you or go around you, but either way account folks are just in the way.
C. I think whoever made this got Designer and Art Director confused with one and other.
this is NOT an infographic. There’s no data here, it’s clearly a mocked up picture of what a single graphic designer, ahem sorry, “art director” believes the ad world looks like. She’s left out the 30 billable hours of “sourcing inspiration” on indie shopping sites. Kudos for getting your intern to help out.
Developers don’t spend more than 15% of their time developing. The rest of the time they spend in planning meetings, discussion meetings and meetings about why they only spend 15% of their time developing.
As a copywriter I object to the depiction that there is always booze in my drawer. While I have tried to maintain a Lou Grant drawer(a respectable 26er of scotch and two glasses), I can count on finding my missing bottle stashed and nearly drained in the CD’s desk.
To the critics, um, you take yourselves a bit too seriously. My favorite out of all the haters is “Katy”. I think I used to work with you. Weren’t you the one who had the nervous breakdown and locked yourself in the bathroom while mumbling Dr.Seuss quotes? Remember, don’t forget to take your meds.
In response to Sylvie: Border Collie is the creative services manager/studio manager/traffic manager/producer whichever one of these you have… maybe your place is too small to have one of these yet. Accounts is definitely Parrot.
seriously, who CARES if it isn’t 100% accurate? do you really think the creator sincerely believes finance people have guns in their desk? point is it isn’t far off the mark at all, and it’s a hilarious read, especially for those of us who work in the industry.
[...] en una agencia, ciertamente debes de poder hablar por experiencia propia, pero la infografía de Big Orange Slide, da una visión general de cómo funcionan los departamentos y profesionales del área de [...]
Pretty funny. Personally, my copywriter pose is trying to type in as many daft positions as possible to convince people that I actually AM Jimi Hendrix with a keyboard.
Also, someone appears to have stolen my drawer-booze.
[...] de la fauna que suele poblar las agencias de publicidad. El trabajo original pertenece a la agencia Big Orange Slide. Infografía: Anatomía de una agencia de publicidad (Fuente: The Big Orange [...]
Love it! I do have a candy stash in my desk AND have had my shoulders massaged at work. But no booze *shifty eyes*. And I’ll have you know that my developer friends do have action figures at their desks.
re @Parrot ummm, no that wouldn’t be me. i’m not saying this isn’t funny (cause it is), BUT it’s NOT an infographic. an infographic is data visualization, this is just one AD’s funny take on the ad world.
now get back to your bobble head position of nodding yes to everything the client says and making it to your 6 pm happy hour while the creative department burns the midnight oil! AMIRITE???
[...] que trabalhou ou trabalha numa agência, divirta-se com esse infográfico hilário sobre o que cada profissional de agência faz, do atendimento ao financeiro passando pelo redator e, claro, pelo developer [...]
As a female developer, I don’t think the last Google search for me was “how to talk to a girl.” They could have been more clever with that one. I think a better one would have been a Google search for something meme-related, but you never know. These guys might not even know what Reddit is.
Bravo! Nailed it. Also love the other “New Age agency” departments lining up for comedic abuse. As for the critics… the only saving grace of the modern ad agency is working with bright, upbeat people. Humor is a key survival skill.
[...] trata de una divertida infografía realizada por la agencia Grip Limited en su blog Big Orange Slide. ¿Y tú con quién te sientes identificado? ¿desempeñas ese puesto en tu agencia de publicidad? [...]
[...] Anatomy of an Ad Agency This Anatomy of an Agency Infographic is hilarious. It was created by The Big Orange Slide and features some great generalized stereotyping of our industry. Check out the full graphic after [...]
Obviously EVERYTHING won’t be true for EVERYBODY, which would be kind of impossible, so i don’t really understand the comments saying: “it’s not true…” or “stereotypes” these people are just plain stupid and need to be ignored, together with the Media and PR people complaining they are not in this “report”. LOL!
HAHA. If we can’t laugh at ourselves then laugh at the account people ;) Advertising is obviously not a career as much as it is a lifestyle that we develop a love hate relationship with, yet we never can get enough. The days you don’t think you will ever go home and the meetings that drag on because the creatives obvously aren’t speaking the same language as the account team, but when you love the work and all the crazy people in this industry who are either incredibly smart or mentally slow– some days you just can’t tell. It is the cravings for the high of flushing out that one idea, concept, or strategy that brings a flash of creative genius to yes even the account people because we all secretly want to be a Creative Director :)
The non-billable coding, though — it is kind of what makes all that billable coding possible….they recently took away my specific line for that in the time tracking system, so now it all looks like “miscellaneous administrative activity.”
(…and can you add a section to the copywriter pie for “working on NaNoWriMo word-count”?)
*Actually, I’ve never personally known a developer who LARPs, and I’ve been a developer for almost 15 years…
Very, very clever. And so funny. AND, I agree with Sylvie (Oct 24,2011 @ 1:07 p.m.). Not feeling good about the “Parrot” represenation. Border Collie? Much better than a parrot. Ditto what Sylie said, PLUS, a Border Collie is a hard working, dedicated creature — perseveres, gets the job done and DELIVERS. :) Clever idea, Sylvie.
[...] notorious for the kooky and zany characters that live behind the scenes of great advertisements. The Big Orange Slide brought us a hilarious infographic that perfectly reflects the mad world of [...]
[...] con humor a quienes trabajan en una agencia de publicidad.Créditos: Julia Morra y Trevor Gourley | Infographic: The anatomy of an agency « Big Orange Slide.Dicotomías laborales¿Prefieres un trabajo mecánico o creativo?¿Crees que tu trabajo está bien [...]
[...] We frequently have visitors coming and going from the Tattoo Projects office. Our doors are always open for clients and friends to drop by and collaborate in our kickin’ space. Today, we were the hosts of a field trip for the McAlpine Elementary Journalism Club, where the students got a glimpse of what goes down at our Charlotte advertising agency. As part of their experience, the student crew filmed a news segment including an interview of our Buffy McCoy Kelly. The Journalism Club has some serious skills and a pretty solid understanding of the journalism process. Who knows? Maybe we just started a 5th grader down an advertising career path. [...]
The Big Orange Slide is the central gathering place for Grip Limited’s unique perspective on the modern marketer’s daily grind. Our contributors are some of Canada's (and Grip’s!) most insightful and enlightened thinkers on Strategy, Design, Digital and Culture. Our big hairy goal? To be the best 5-minutes of your day.
I don't think it really matters what course you take. If you continually look for new educational/learning opportunities in a group setting, chances are you will get value out of it. Very well written.