Buying into plotlines
Product placement is so ubiquitous that it hardly needs an [...]
Your brand is your user experience
There’s a lot to be said for the growing field [...]
Merry Amex-mas (Augmented Fun From Down Un)
Here’s a nice little present from American Express in Australia. [...]
Where do you stand on SOPA and PIPA?
Sunday, February 5th, 2012
Remember the 90s? Neither does Ian. That’s because he had his nose buried in the complete works of Salman Rushdie, Douglas Coupland and whatever else he found poking up through the rubble of our fractured post-colonial landscapes. But this ain’t historical metafiction – it’s advertising. And he had you at “metafiction.” Today, Ian is a copywriter at Grip Limited.
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The Big Orange Slide is the central gathering place for Grip Limited’s unique perspective on the modern marketer’s daily grind. Our contributors are some of Canada's (and Grip’s!) most insightful and enlightened thinkers on Strategy, Design, Digital and Culture. Our big hairy goal? To be the best 5-minutes of your day.
Andy said
